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Actually Matter
Join thousands of marketers getting insights twice weekly on AI, Gen Alpha, and purpose-driven strategies that generate real results.
Actionable insights delivered twice weekly. No fluff, just strategies that work.
Why Industry Leaders Subscribe
400%
Average engagement increase using our AI chaos frameworks
98M
Daily Roblox users—where Gen Alpha actually lives
4.7x
Average ROI on purpose-driven campaigns
What You'll Master This Month
- Turn AI hallucinations into viral moments
- Compress brand positioning from 18 months to 45 days
- Scale with authenticity using human-AI collaboration
- Reach the 3.2-second attention span generation
- Master platform-agnostic engagement strategies
- Navigate the $200M wake-up call
- Build campaigns that increase sales 30% while doing good
- Create authentic brand activism that drives loyalty
- Transform values into measurable value
- Case studies from $60M+ campaigns
- Proven frameworks from Fortune 500 transformations
- Strategies that generated 40% brand awareness lifts
Strategic Frameworks You'll Master
Transform AI's unpredictability from liability to superpower. Learn how brands like Wendy's achieved 400% engagement by embracing controlled chaos.
400%
Engagement increase
66%
Revenue growth
18→45
Days to position
Master the generation that detects fake content in 3.2 seconds. Learn platform-agnostic strategies for the 98 million daily Roblox users.
98M
Daily Roblox users
3.2s
To detect fake content
93%
Influence family purchases
Turn values into value with proven frameworks. See how Patagonia increased sales 30% by telling customers NOT to buy.
4.7×
Average ROI
$6B
Nike brand value increase
30%
Patagonia sales boost
Ready to Transform Your Marketing?
Get exclusive insights from Josh Weaver's 15+ years of transforming brands.
From $60M charitable campaigns to luxury brand transformations—real strategies, real results.
Frequently Asked Questions
Unlike generic marketing newsletters, we focus on cutting-edge strategies at the intersection of AI, generational shifts, and purpose-driven marketing. Every insight is backed by real campaign data and proven results.
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Actionable insights delivered twice weekly. No fluff, just strategies that work.